英語與平面設計與廣告 English Plus Graphic Design for Advertising @ 倫敦藝術大學

Course Aims

The course is designed to introduce students to graphic design
and design for advertising. It will build upon students visual research skills
when developing ideas through project work and will enable students to
communicate their ideas both verbally and visually through portfolio work.

Course Content

Projects will use London as the principle source of
reference when creating work, and completed project work will be critiqued by
the tutor, and by the group as a whole. Time will be spent outside of class
hours developing project work towards building a portfolio. This is a practical
hands-on studio based course.

Students will cover the following:

• use of drawing and colour materials in presenting design
  ideas
• research skills - how to use the resources of London (shops, museums
  and galleries) to inspire and develop design ideas
• working from a brief -
  how to solve problems regarding text and image to communicate their ideas for an
  advertising brief
• lectures on current graphic design and a visit to a major
  exhibition/gallery

At the end of the course students will be able to present their work to a
higher standard; show their refined research and creative process within
sketchbooks; develop finished portfolio work.

What is included?

• 15 hours of General English tuition per week, Monday to Friday 09.00 - 12.20

• Normally 7 hours of college options over 2 afternoons per week
• One free textbook (English course only)
• Regular tutorials and progress tests
• Free internet and e-mail access
• Self-study facilities
• Certificate of Attendance

How many students in a class?
For English language,
average 10 students, maximum 12.
For college option, average 8 students,
maximum 16.

What is the minimum age?
16.

Do I need to have experience in the subject I want to
study?
No. These courses are available to all students irrelevant of
their previous art and design experience.

Level of English required?
Intermediate or above.